★★★★★
"I wanted to comment on just how amazing the interviews you've been doing are. I am so impressed by how you get the guests to share their approach and methodology. Your podcast gives me something to chew on every week, and I challenge myself to implement the insights your guests provide in whatever project I am working on that week. Thank you for this great, applicable, practical content!"
- Kat Kozyrytska
★★★★★
"I've got to say your podcast has made me look like the smartest guy in the room lately."
-Brian Shapiro, ATCC
The podcast where marketing leaders inside and outside the sciences share creative and practical ideas to increasing your marketing ROI.
Sometimes strategy is hard to explain. So Liz Ingle, founder of Centric Marketing Strategy and Consulting helped me out. Strategy is a way of making deliberate decisions about things you will and won’t do so you can keep your business focused.
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